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Articles: Automatisation

AI, automation and digital transformation: practical advice for SMEs.

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UiPath Maestro Can Speed Up Your Workflows — But Only If It Doesn’t Lock You In
UiPathAutomationAI Orchestration

UiPath Maestro Can Speed Up Your Workflows — But Only If It Doesn’t Lock You In

UiPath Maestro: The Automation Accelerator That Can Quickly Become a Strategic Trap UiPath is positioning Maestro as a new cloud-native orchestration layer to make AI agents, RPA bots, humans, and API...

April 10, 2026Read
B2B E-Commerce in 2026: Will AI Drive More Sales or Add Complexity to Your Stack?
B2B E-commerceArtificial IntelligenceSMEs

B2B E-Commerce in 2026: Will AI Drive More Sales or Add Complexity to Your Stack?

B2B E-Commerce in 2026: Will AI Drive More Sales or Add Complexity to Your Stack? Intershop has just released its Digital Trends Report 2026, and the message is clear: B2B e-commerce is entering a new...

April 2, 2026Read
B2B Marketplaces: VAT Compliance Becomes Critical Ahead of September 1, 2026
VATeInvoicingB2B Marketplace

B2B Marketplaces: VAT Compliance Becomes Critical Ahead of September 1, 2026

B2B Marketplaces: VAT Compliance Becomes Critical Ahead of September 1, 2026If you run an SME, a B2B marketplace, or any organization handling high invoice volumes, the next phase of France’s VAT refo...

March 30, 2026Read
B2B Marketing in 2026: Budgets Hold, Brand Returns, and ROI Becomes the Deciding Factor
B2B MarketingSMEsROI

B2B Marketing in 2026: Budgets Hold, Brand Returns, and ROI Becomes the Deciding Factor

B2B Marketing in 2026: Budgets Hold, Brand Returns, and ROI Becomes the Deciding Factor B2B marketing enters 2026 with a signal rare enough to underline twice: budgets are holding. For leaders of SMEs...

March 24, 2026Read
B2B Marketplaces for SMEs: A Powerful Growth Channel, If You Avoid the DIY Trap
B2B MarketplacesSMEsAI

B2B Marketplaces for SMEs: A Powerful Growth Channel, If You Avoid the DIY Trap

B2B Marketplaces: Scale Sales Without Getting Swallowed by E-Commerce Giants For an industrial or distribution SME, a B2B marketplace is no longer a marketing gimmick. It is a sales channel, a lead ge...

March 20, 2026Read
Google Business Profile 2026: Inactive Listings Cost Customers — Automate Local Presence for Scalable Growth
local SEOGoogle Business ProfileAutomation

Google Business Profile 2026: Inactive Listings Cost Customers — Automate Local Presence for Scalable Growth

Google Business Profile 2026: If your listing is idle, your local business falls behind Google Business Profile (GBP) is your storefront in Google Maps and local search results: opening hours, photos...

March 17, 2026Read
ServiceNow’s AI at the Service Desk: Productivity Leap—or Massive Vendor Lock‑In for SMEs?
Agentic AIServiceNowAutomation

ServiceNow’s AI at the Service Desk: Productivity Leap—or Massive Vendor Lock‑In for SMEs?

ServiceNow’s AI at the Service Desk: Productivity Leap—or Massive Vendor Lock‑In for SMEs? ServiceNow just launched two employee-facing products that smell like a unified control panel: EmployeeWorks...

February 27, 2026Read
B2B E-commerce Automation for SMEs: Turn Customer Support into a Scalable Competitive Advantage
B2B E-commerceCustomer RelationsAutomation

B2B E-commerce Automation for SMEs: Turn Customer Support into a Scalable Competitive Advantage

B2B E-commerce: Turn Customer Relationships into a Competitive Advantage (instead of a Cost) In B2B we often dream of a 100% self-service buying experience — catalog, cart, checkout, done. Reality is...

February 23, 2026Read
B2B eCommerce 2025 — Turn Existing AI Into a Sales Engine and Recover Lost Growth
B2B eCommerceGenerative AIAutomation

B2B eCommerce 2025 — Turn Existing AI Into a Sales Engine and Recover Lost Growth

B2B eCommerce 2025: When Sales Stall, Advantage Comes from Execution (Not Your Storefront) French eCommerce totals €196.4 billion in 2025 (+7% year-over-year). On paper that looks healthy. Yet in B2B...

February 21, 2026Read
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