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Articles: Customer Experience

AI, automation and digital transformation: practical advice for SMEs.

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Customer Experience 2026: How SMEs Avoid AI + Omnichannel Complexity and Build Trust
CRMAICustomer Experience

Customer Experience 2026: How SMEs Avoid AI + Omnichannel Complexity and Build Trust

AI + omnichannel in 2026: a growth accelerator—or a complexity trap for SMEs On March 10, 2026, Zoho and BDM co-hosted a webinar (Florence Barbier, Marc Event) on what will reshape customer experienc...

March 13, 2026Read
All4Customer Paris 2026: Validate Your AI & Data Roadmap in 3 Days — Avoid Costly Platform Lock‑In
AIDataCRM

All4Customer Paris 2026: Validate Your AI & Data Roadmap in 3 Days — Avoid Costly Platform Lock‑In

All4Customer Paris 2026: the event that can secure your AI/Data choices — or push you into the wrong purchase All4Customer Paris returns March 24–26, 2026 at Porte de Versailles (Pavillon 4). It's one...

March 12, 2026Read
How Digitizing B2B E‑commerce Drives Revenue Growth — and Why Expert Support Becomes Strategic
B2B E-commerceSMEsCustomer Experience

How Digitizing B2B E‑commerce Drives Revenue Growth — and Why Expert Support Becomes Strategic

Digitized B2B e‑commerce could create 100,000 jobs — good news for SMEs that invest in service When people talk about e‑commerce, the reflex is often “fewer humans, more automation.” In B2B the reali...

February 25, 2026Read
AI Roadmap for SMEs: 4 Industry Giants’ Playbook to Turn AI into Measurable Business Results — No LVMH Budget Needed
AIMarketingCustomer Experience

AI Roadmap for SMEs: 4 Industry Giants’ Playbook to Turn AI into Measurable Business Results — No LVMH Budget Needed

Turn AI into measurable results: the WebTV benchmark that saves SMEs six months of trial-and-error On February 17, 2026, MC Factory episode #93 gathered heavyweight practitioners: Laura Pho Duc (CEO...

February 13, 2026Read
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