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Articles: CRM

AI, automation and digital transformation: practical advice for SMEs.

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B2C Cold Calling in 2026: Why Mandatory Opt-In Will Break SME Lead Generation
TelemarketingGDPRSMEs

B2C Cold Calling in 2026: Why Mandatory Opt-In Will Break SME Lead Generation

B2C Cold Calling in 2026: Why Mandatory Opt-In Will Break SME Lead GenerationIf your company still relies on the phone to generate leads, there is one date to mark in red on the calendar: August 11, 2...

March 19, 2026Read
B2B Cold Calling in 2026: If Your Phone Numbers Get Filtered, Your Sales Pipeline Vanishes
B2B ProspectingGDPRCompliance

B2B Cold Calling in 2026: If Your Phone Numbers Get Filtered, Your Sales Pipeline Vanishes

B2B Cold Calling in 2026: If Your Phone Numbers Get Filtered, Your Sales Pipeline Vanishes On August 11, 2026, B2B cold calling moved to another level. The big opt-in shift applies mainly to B2C, but...

March 16, 2026Read
Customer Experience 2026: How SMEs Avoid AI + Omnichannel Complexity and Build Trust
CRMAICustomer Experience

Customer Experience 2026: How SMEs Avoid AI + Omnichannel Complexity and Build Trust

AI + omnichannel in 2026: a growth accelerator—or a complexity trap for SMEs On March 10, 2026, Zoho and BDM co-hosted a webinar (Florence Barbier, Marc Event) on what will reshape customer experienc...

March 13, 2026Read
All4Customer Paris 2026: Validate Your AI & Data Roadmap in 3 Days — Avoid Costly Platform Lock‑In
AIDataCRM

All4Customer Paris 2026: Validate Your AI & Data Roadmap in 3 Days — Avoid Costly Platform Lock‑In

All4Customer Paris 2026: the event that can secure your AI/Data choices — or push you into the wrong purchase All4Customer Paris returns March 24–26, 2026 at Porte de Versailles (Pavillon 4). It's one...

March 12, 2026Read
Digital B2B Customer Support: A Growth Engine for SMEs — Boost Revenue, Reduce Churn, Create Skilled Jobs
B2B E-commerceCustomer SupportDigitalization

Digital B2B Customer Support: A Growth Engine for SMEs — Boost Revenue, Reduce Churn, Create Skilled Jobs

Digitalize B2B support: more revenue, higher quality… and often more skilled jobs You hear a lot of “AI will replace support.” In B2B e‑commerce the reality looks less like “Terminator” and more like...

February 27, 2026Read
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